Arts Acceleration Programme for SEPs

2 April 2025 - 24 April 2025

The Arts Acceleration Programme for SEPs 2025, by UOB FinLab, aims to help SEPs strengthen their business and digital capabilities towards career sustainability and arts entrepreneurship.

Arts Kv 2025 - Arts Acceleration Programme For Seps

In Collaboration with

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How will you benefit from this Programme?

Improve/better SEP’s career management with digital tools and solutions, and help them be more effective in managing their portfolio career.

Hands-On Learning

Consultation and Advice

Small Group Discussion

Programme Overview

2 Apr (Wed)

7:00pm - 10:00pm

Arts Resource Hub, 42 Waterloo Street

Championing Southeast Asian Art and Artists

Leonard Tan, Head Of Group Corporate Social Responsibility, Uob
Leonard Tan
Head of Group Corporate Social Responsibility
UOB

Navigating Digital Economy & Entrepreneurship, Personal Brand Development

Aaron Gan 800 By 800 - Arts Acceleration Programme For Seps
Aaron Gan
Artist
Jahan Pic - Arts Acceleration Programme For Seps
Jahan Low
Contemporary Artist
Evan Low - Arts Acceleration Programme For Seps
Evan Low
Contemporary Artist, Music Producer, Music Director

Moderated By:

Audrey Scaled - Arts Acceleration Programme For Seps
Audrey Lim
Artist, President of Visual Arts Development Association

15 Apr (Tues)

7:00pm - 10:00pm

Arts Resource Hub, 42 Waterloo Street

The Art of Business as an SEP

Patrick Ng Spark Launchpad - Arts Acceleration Programme For Seps
Patrick Ng
Innovation Director, Spark Launchpad
Tan Siew Ann Photo - Arts Acceleration Programme For Seps
Tan Siew Ann
Freelance writer, lancerx

16 Apr (Wed)

7:00pm - 10:00pm

Arts Resource Hub, 42 Waterloo Street

Developing Personal Branding Strategies & Digital Marketing Strategies

The Art of Storytelling

Arts practitioners’ sharing on their career and growth journey, touching on:Learn fundamental ESG concepts, including GHG, Scope 1, 2, and 3, and double materiality

  • Considerations, strategies and exploring opportunitites to diversify and build up their career.
  • Building personal branding and audience outreach.
  • How digitalisation can help manage work and support career growth.

Workshop on Personal Brand Development and Digital Marketing

  • Strategies and frameworks in creating brand narratives and effective communication to reach taregt audiences.
  • Hands-on practice with digital marketing tools.

24 Apr (Thurs)

7:00pm - 10:00pm

Arts Resource Hub, 42 Waterloo Street

Harnessing Digital for Productivity & Transformation

Introducing how to optimise the use of digital tools for projects and financial management.

Panel Discussion on Navigating Emerging Technologies

Introducing how to optimise the use of digital tools for projects and financial management.

Frequently Asked Questions

The Arts Acceleration Programme 2025 aims to help SEPs strengthen their business and digital capabilities to achieve their vision for growth and development.

To do so, the program aims to equip SEPs with hands-on learning and expert sharings on rethinking their business model and streamlining operations, consultations and business advisory, and group discussions with peers.

The programme is from 2 April to 24 April and will span 4 sessions of programmes.

Participants are encouraged to attend all 4 sessions to maximise your learning and takeaways.

The programme is open to new SEPs with 1-3 years of experience in the arts sector. It will be conducted in Singapore in English.

SEPs who are already utilising digital solutions in daily operations and business and are looking to improve or explore other ways to optimise digital solutions to support yourself

It will benefit individuals who are:

  • Operating across all art forms (visual arts, music, performance, etc.)
  • Interested to grow the business through leveraging on sales and operations solutions and/or looking for partners

Supporting Partners:

Past Programmes

Arts Kv Sm - Arts Acceleration Programme For Seps

Acceleration Programme for the Arts 2024

Tom Goh

Digital Transformation Specialist, BCG

Tom Goh is a seasoned Digital Transformation Specialist with over two decades of experience across banking, technology, and telecommunications. His tenure at Citibank and Singtel, coupled with agency leadership at Ogilvy & Havas, has honed his expertise in digital marketing strategies, including SEO, social media, and mobile marketing. Tom led significant digital initiatives at Singtel and HP APAC, driving digital integration and establishing centers of excellence in digital marketing.

In his role at Hill and Knowlton, Tom developed a digital content and production hub, enhancing content strategy and distribution. He is also an educator, developing curriculum for BCG’s digital transformation programs, and conducting masterclasses as an ACTA certified facilitator. Pursuing a PhD at SUSS University, his research focuses on digital transformation’s role in SME sustainability in Singapore.

Tom advises MNCs, SMEs, and startups on digital transformation and market entry strategies. As an adjunct lecturer, he shares his digital marketing insights with students at institutions like SIT and SMU NUS-ISS.

With a Master’s in Banking and Finance from the University of Southampton and a degree in Economics from the University of Technology Sydney, Tom is deeply committed to fostering digital innovation and nurturing the next generation of digital marketers through education and mentorship.

Triston Goh

Business Development and Partnerships Manager, Amazon Global Selling

Key Skills

  • Business expansion and development
  • Partnership management
  • Data analytics, e-commerce trends analysis
  • Strategic partnership building
  • Global expansion navigation
  • International market reach

Triston Goh is a Business Development and Partnerships Manager with Amazon Global Selling. Amazon Global Selling is one of Amazon’s business unit that helps businesses from anywhere in the world to launch a global business. Reaching customers around the world and building an international brand.

With a deep understanding of data-backed e-commerce trends, Triston has successfully forged strategic and meaningful partnerships with both established and emerging brands. Triston empowers brands to navigate the complexity of global expansion and maximise their potential through selling on global Amazon stores.

Toh Yii Jie

Regional Account Manager, Amazon Global Selling

Key Skills

  • Business expansion and development
  • Partnership management
  • Project and leads management
  • Talent acquisition and human resources

Toh Yii Jie is a Regional Account Manager with Amazon Global Selling. Yii Jie empowers brands to navigate the complexity of global expansion and kick start their international brand building journey through Amazon Global stores.

Online programme

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