Digital Spotlight is a series of thematic knowledge sharing workshops to help businesses transform and grow with the right digital tools and strategies. Through the 2-days workshop, businesses can gain insights on the trends, opportunities and challenges, learn how to leverage on technology to streamline operations, increase sales and customer base.
With the development of the internet, entrepreneurship has become more accessible. It is now much easier for people, especially among the younger generation, to start their own online gigs and businesses with minimal set-up costs by using platforms such as Instagram shops and YouTube channels.
When Artificial Intelligence (AI)-based marketing analytics startup Aimazing was incorporated seven years ago in Singapore, it was still a mobile wallet business.
The future of digital marketing is diverse, and its potential is vast. Technology is a driving force in today’s digital marketing landscape for businesses and consumers alike.
