Vietnam
UOB The FinLab is launching its inaugural digital transformation programme in Ho Chi Minh City on 13 June!
Vietnam is a market with vast potential for growth. The Vietnamese government has also approved the National Digital Transformation Programme by 2025 to help accelerate digital transformation.
Working closely with various partners from the government, universities, industry and innovation ecosystem experts, UOB The FinLab’s programmes are designed for businesses to develop strategies and leverage on technologies to grow the business, locally and regionally.
About the Programme
13 JUNE 2023 - 14 JUNE 2023
Xin Chào SMEs is a 2-day programme designed to help businesses leverage the power of e-commerce and digital marketing to grow your sales.
Participants will be equipped with knowledge on the effectiveness of adopting relevant technologies and developing strong e-commerce and digital marketing strategies to grow your sales and expand your business regionally.
How will the programme benefit you?
Learn how to grow your sales through e-commerce and marketing & be matched to
suitable tech solutions to grow your sales.
Programme Topics
Day 1 – Programme: E-Commerce
Day 2 – Programme: Digital Marketing
Organised By:
Community Partners:
Knowledge Partners:
Tech Solution Partners:
Match with Our Tech Solution Partners
Connect with our Tech Solution Partners and gain deeper insights into increasing your sales through e-commerce and digital marketing.
Frequently Asked Questions
Xin Chào SMEs: Grow Your Sales Through E-Commerce and Digital Marketing aims to catalyse greater growth and transformation of SMEs to go digital via e-commerce and digital marketing. To do so, the program aims to educate SMEs on the importance of digitalisation and how they can adopt e-commerce and digital marketing technologies in their business.
The programme is from 13 – 14 June (Tue & Wed), 9am to 4.30pm.
Participants are encouraged to attend both days to maximise your learning and takeaways.
The programme is open to all SMEs. It will be conducted in Ho Chi Minh City and in Vietnamese language.
The programme will focus on the intermediate to advance level of e-commerce and digital marketing.
It will benefit companies who are:
- Presently on at least one social media platform or website and are looking to grow your scales and customer base
- Interested in understanding more advance e-commerce and digital marketing tools and strategies for your business
- Interested in leveraging on e-commerce and digital marketing tech solutions and/or partners to enhance your business
Preferably C-suite level management, key decision makers, business owners, marketing and business development representatives.
What are the benefits to participants?
Purpose
- To catalyse greater growth and transformation of SMEs to go digital via e-commerce and digital marketing
- To educate SMEs on the importance and how they can digitalise their business through introducing relevant technologies for adoption
- To tap on a potentially new segment of banking customers who are just starting or have started their business
What is the programme about?
Workshop for
Business Owners
Matching Business & Tech Solutions
Implementing Tech in Businesses
Previous Participants
Programme 1
This programme is curated to support entrepreneurs, specifically women, on their entrepreneurial and digitalisation journey within a like-minded community.
Kick-start your digitalisation journey through applying tech solutions, learning from industry experts, participating in practical learning seminars, and scale with UOB connectivity across ASEAN.
Suitable for women who are business owners and are interested to grow their business by leveraging tech solutions and/or looking for partners.
Programme 2
JomX aims to help businesses go digital quickly with fast and easy deployable solutions at highly discounted rates. The 7 Tech Solution Providers will assist in your digital marketing, content creation, accounting, management of invoices, automation of processes and more. This initiative is a partnership between UOB Malaysia and The FinLab.
Widely ranging content
“I’ve joined many other programmes before but I find the Jom Transform Programme unique because the team genuinely wants to help. The classes and content range widely so its relevant to both early and advanced stages of companies that are growing.”
Gavin Liew
Managing Partner and Founder
The Makeover Guys
Taking bold leaps, building tomorrow's business today
“The Jom Transform Programme gave us the confidence and courage to take some bold leaps needed to build tomorrow’s business today.”
Kasey Leong
Marketing Director
Markaids
Frequently Asked Questions
The Jom Transform Programme seeks to help Small and Medium Enterprises (SMEs) in Malaysia to better compete in the digital economy by matching them with relevant tech solution providers.
Through this programme, SMEs will go through a series of live online workshops and webinars to further understand their business model, identify key digitalisation areas and be matched with Tech Solution Providers with guidance from The FinLab Team.
TSPs, on the other hand, will be matched with other SMEs with digitalization challenges that their solution might be able to solve.
The programme will run for 5 weeks, depending on the solutions selected.
Each week, you will only need to commit a maximum of 2 half-days.
In week 1 of the Jom Transform programme, participants will learn to understand their business on a deeper level and prioritise their digitalisation needs through a Business Model Canvas workshop.
In weeks 2, 3 and 4, participants will experience 2 things. First, they will learn from trainers and experts on topics such as Digital Marketing, E-commerce and Business Operations. Secondly, they will be able to hear selected Tech Solution Providers share about their product or solution. Participants will then be able to pick a suitable solution to implement in their company.
In weeks 5 and beyond, participants will work to implement selected solutions in their company, and can get access to mentors.
The Jom Transform Programme is open to all SMEs incorporated in Malaysia who are:
Open – Keen to learn and use new tools and frameworks, and implement digital solutions to transform their businesses
Willing – Huge interest to transform their businesses to better capture the opportunities in the digital economy
Able – Able to set aside time and resources to enable digital transformation, during and beyond the three-month programme
We strongly encourage the decision maker, business owners, C-level management, and key stakeholders from the organisation to join the programme.
SMEs selected into the programme, will need to commit a maximum of 2 half-days each week throughout the duration of the programme to attend the live webinars, trainings, meet the mentor sessions, and tech selection events organised by The FinLab.
