Vietnam is a market with vast growth potential. The Vietnamese government has also approved the National Digital Transformation Programme by 2025 to help accelerate digital transformation.

Working closely with various partners from the government, universities, industry and innovation ecosystem experts, UOB FinLab’s programmes are designed for businesses to develop strategies and leverage on technologies to grow the business, locally and regionally.

Event Image - Vietnam

About the Programme

13 JUNE 2023 - 14 JUNE 2023

Xin Chào SMEs is a 2-day programme designed to help businesses leverage the power of e-commerce and digital marketing to grow your sales.

Participants will be equipped with knowledge on the effectiveness of adopting relevant technologies and developing strong e-commerce and digital marketing strategies to grow your sales and expand your business regionally.

Kv 31 May - Vietnam

Match with Our Tech Solution Partners

Connect with our Tech Solution Partners and gain deeper insights into increasing your sales through e-commerce and digital marketing.

What are the benefits to participants?


  • To catalyse greater growth and transformation of SMEs to go digital via e-commerce and digital marketing
  • To educate SMEs on the importance and how they can digitalise their business through introducing relevant technologies for adoption
  • To tap on a potentially new segment of banking customers who are just starting or have started their business


  • SME digital adoptions
  • NTB/NTPs

What is the programme about?

Workshop For Business Owners - Vietnam

Workshop for
Business Owners

Matching Business And Tech 1 - Vietnam

Matching Business & Tech Solutions

Implementing Tech In Business - Vietnam

Implementing Tech in Businesses

Previous Participants

Alien Logistics - Vietnam
Asahi - Vietnam
Big Onion Caterer - Vietnam
Chenguan - Vietnam
- Vietnam
Holistic Pharmacy - Vietnam
Jaya Nets - Vietnam
Lt Logo - Vietnam
Moem - Vietnam
Nicsmann - Vietnam
Noodle Shack - Vietnam
S Logo - Vietnam
Serai Group - Vietnam
Stratos - Vietnam
Vcr Logo - Vietnam
The Makeover Guys - Vietnam

Programme 1

This programme is curated to support entrepreneurs, specifically women, on their entrepreneurial and digitalisation journey within a like-minded community.

Kick-start your digitalisation journey through applying tech solutions, learning from industry experts, participating in practical learning seminars, and scale with UOB connectivity across ASEAN.

Suitable for women who are business owners and are interested to grow their business by leveraging tech solutions and/or looking for partners.

Jom Transform Womenpreneurs - Vietnam

Programme 2

JomX aims to help businesses go digital quickly with fast and easy deployable solutions at highly discounted rates. The 7 Tech Solution Providers will assist in your digital marketing, content creation, accounting, management of invoices, automation of processes and more. This initiative is a partnership between UOB Malaysia and The FinLab.

Jomx Banner - Vietnam

Frequently Asked Questions

The Jom Transform Programme seeks to help Small and Medium Enterprises (SMEs) in Malaysia to better compete in the digital economy by matching them with relevant tech solution providers.

Through this programme, SMEs will go through a series of live online workshops and webinars to further understand their business model, identify key digitalisation areas and be matched with Tech Solution Providers with guidance from The FinLab Team.

TSPs, on the other hand, will be matched with other SMEs with digitalization challenges that their solution might be able to solve.

The programme will run for 5 weeks, depending on the solutions selected.

Each week, you will only need to commit a maximum of 2 half-days.

In week 1 of the Jom Transform programme, participants will learn to understand their business on a deeper level and prioritise their digitalisation needs through a Business Model Canvas workshop.

In weeks 2, 3 and 4, participants will experience 2 things. First, they will learn from trainers and experts on topics such as Digital Marketing, E-commerce and Business Operations. Secondly, they will be able to hear selected Tech Solution Providers share about their product or solution. Participants will then be able to pick a suitable solution to implement in their company.

In weeks 5 and beyond, participants will work to implement selected solutions in their company, and can get access to mentors.

The Jom Transform Programme is open to all SMEs incorporated in Malaysia who are:

Open – Keen to learn and use new tools and frameworks, and implement digital solutions to transform their businesses

Willing – Huge interest to transform their businesses to better capture the opportunities in the digital economy

Able – Able to set aside time and resources to enable digital transformation, during and beyond the three-month programme

We strongly encourage the decision maker, business owners, C-level management, and key stakeholders from the organisation to join the programme.

SMEs selected into the programme, will need to commit a maximum of 2 half-days each week throughout the duration of the programme to attend the live webinars, trainings, meet the mentor sessions, and tech selection events organised by The FinLab.

Online programme

Start Smart Programme

Designed for business owners to enhance their digital capabilities through practical learning, this programme takes businesses to the next level.

Online programme

Start Smart Programme

Designed for business owners to enhance their digital capabilities through practical learning, this programme takes businesses to the next level.

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